Apple at the time was offering Premiere owners $500 discounts on upgrades to Final Cut Pro 4 HD or a free trade-in for the consumer version, Final Cut Express. Adobe briefly abandoned development of Premiere for the Mac and released Adobe Premiere Pro 1.0 in August 2003 for Windows only. įinal Cut Pro won a 2002 Primetime Emmy Engineering Award from the Academy of Television Arts & Sciences on Augfor its impact on the television industry. It was released as Final Cut Pro in April 1999. However, Jobs made a case that Final Cut was different than Premiere and would be beneficial to the overall desktop computer market. Adobe then met with Apple's management, seeking to shut down the Final Cut project. In response, Apple acquired Final Cut's source code and its development team on May 4, 1998. However, as Apple had been financially struggling at the time, Adobe declined and focused Premiere on the Windows platform. Jobs had also asked Adobe Systems to provide a consumer version of Premiere that could be bundled with the upcoming iMac DV, code named Kihei. Randy Ubillos accepts a 2002 Primetime Emmy Award for Final Cut Pro.Īpple Computer's interim CEO Steve Jobs expressed interest in the Final Cut project after it had been shown at the 1998 NAB Show. The original 18-month plan took about 3 years before Final Cut was demonstrated at the NAB Show in April 1998. In 1995, a Macromedia board member approached Ubillos with a plan to develop a new video program for faster computers. Logo from a promotional T-shirt from the 1998 NAB Show.
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